US Air Force Academy Joins Social Media

"I was introduced to the idea of an official (Air Force Academy) Facebook Fan Page my first week at work. My reaction was, 'Of course -- naturally we should be on Facebook. Lots of businesses and colleges are on Facebook, so why aren't we already there?" The Academy will use Facebook and other social media sites to drive traffic toward its official public Web site. (Lieutenant Kirchoff).

The U.S. Air Force Academy officially entered the social media sphere Aug. 28 with the launch of Web pages on two popular social networking sites.

In order to offer the public a convenient way to see what's going on at the Academy, the public affairs office here has created a Fan Page on Facebook and an account on twitter.